On November 19th, Yatsen Holding Limited, the parent company of Perfect
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contentEN: "On November 19th, Yatsen Holding Limited, the parent company of Perfect Diary, was officially listed on the NYSE under the ticker symbol \"YSG\", becoming the first Chinese beauty company to go public in the US Stock Market. The IPO price of Yatsen was 10.50 USD/ADS. A total of 58.75 million American Depositary Shares (ADS) were issued. The pre-market value was 7 billion USD. \r\n\n\n\n\rFounded in 2016, Yatsen Holding Limited has four fast-growing, successful color cosmetics and skincare brands - Perfect Diary, Little Ondine, Abby's Choice and a French premium beauty brand Galenic. Its official account has more than 48 million followers.\r\n\n\rGaorong Capital led the investment in Yatsen in 2018 and has continued to invest more in the next rounds. \"Congratulations to Yatsen for its successful listing on NYSE,\" said Rui Han, partner of Gaorong Capital. “In the past 4 years, Yatsen has successfully launched 4 fast-growing cosmetics and skincare brands. Actually, the company aimed to be an industry infrastructure-level company in the early days of its establishment and planned for being a brand group, and we were very honored to see their dream and vision come true.\"\r\n\n\r\"In the future, Yatsen will forge ahead and continue to create more value for users,\" said Jinfeng Huang, founder and CEO of Yatsen, in his IPO speech. \"With the mission of 'creating an exciting and new journey for Chinese and overseas consumers to explore beauty', Yatsen is marching towards the strategic goal of becoming 'an incubator platform for new beauty brands in the new era'.\"\r\n\n\rYatsen said in its prospectus that in the future, the company will focus on enhancing its highly social and digital marketing capabilities and developing its own KOL system. At the same time, Yatsen will continue to invest in its technology R&D and strengthen its data analysis capabilities. The company plans to increase investment in big data analysis and AI technology to expand the platform's leading advantages and further enhance the customer experience. With the help of powerful science and technology, the company will further improve the depth and efficiency of data collection and data analysis, to optimize all aspects of future business operation, and strive to create an incubation platform for future cosmetics brands.\r\n\n \rRui Han said, \"We believe that Yatsen will keep leading in building a new brand group in the new era as it continuously strengthens its team, its infrastructure development and its proven ability of brand incubation. In the future, we sincerely hope that the company can keep moving towards their early goals, realize their dreams and create greater value for consumers and the industry.\""
createDate: 2020-11-18T16:18:00.000Z
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title: 热烈祝贺完美日记母公司逸仙电商纽交所成功上市
titleEN: Congratulations to Perfect Diary's Parent Company Yatsen Listed on the NYSE